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UNIQLO PARKA STYLE « moodbuilder blog
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uniqlo

UNIQLO always has wonderful online campaign, but not much of them really gets me until the latest campaign which is called: TOKYO FASHION MAP under UNIQLO PARKA STYLE 1000 project.

They found people on street from different areas around Tokyo. Each of them are given 1-2 pieces of UNIQLO product to put on as a street model. The best thing is they pick those who can represent that area like in GINZA which is an historic MEIJI-ERA town known for it’s elegant, glamorous and conservative style. So they pick all OL girls who can show the characteristic of GINZA. It’s not just an online campaign but also showing different style in different areas in Tokyo.

It’s worth to have a look for the people in AKIHABARA. :)

Link: www.uniqlo.com/uniqlo1000/map/



  1. warrenton@curled.regards” rel=”nofollow”>.…

    good!…

  2. sophia@macbeth.embracing” rel=”nofollow”>.…

    ñïñ çà èíôó!!…

  3. mulling@macedon.catinari” rel=”nofollow”>.…

    good….